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Gaining Freedom Through Franchising
Posted on Thursday, July 18th 2019

Countless Americans across the country are stuck in dead-end jobs, just marking time until they can retire. While some may think “it’s just a job,” the long-term implications of workplace dissatisfaction can have a widespread impact on an employee’s overall wellbeing. Establishing a healthy work-life balance and finding job satisfaction is key to living a happy life.

Despite being unhappy in their job, many employees still don’t utilize their vacation time for fear of being passed over for a promotion or viewed as slacking off. In fact, CNBC recently reported that only 28 percent of Americans plan to max out their vacation days this year. Four percent aren’t planning to take any time off at all, even though their employers offer vacation time. That’s no way to live! Fortunately, there is a way to make a change and find your freedom — invest in franchising.

Take Control of Your Future

Becoming a small-business owner is not a decision to be taken lightly. However, for someone who is driven, hardworking and eager to be an entrepreneur, franchising could be a viable option to break away from a job that’s going nowhere fast. As a business owner, there’s no need to deal with overbearing bosses, annoying co-workers and an unfulfilling job. Instead, through franchising, you can invest in yourself and pursue something worthwhile.

The key is to think carefully and make an educated decision about your future. There are countless franchises to choose from, but some important things to consider include finding a franchise that has your best long-term interests at heart, such as Fish Window Cleaning. Before jumping on board, look at franchisee turnover rates and talk with other franchisees about their experience. After all, this is your future you’re considering!

Achieve a Healthy Work-Life Balance

As you dive into the world of franchising, consider your desired work-life balance. While all franchises require hard work and significant commitment and effort to get off the ground, many franchise brands will still require nights and weekends, even years down the road — that’s just the nature of some industries. Fortunately, that is not the case with Fish Window Cleaning! FISH franchisees can enjoy their nights and weekends off. This steady schedule is a great way to help establish a healthy work-life balance. Additionally, after establishing a competent staff and protocols, many FISH franchisees are able to finally take that vacation they’ve always dreamed of.

Find Your Freedom

Franchising can give you the freedom to impact your future directly. You are working hard for yourself — not some boss or large company. You’ll be amazed at how motivated you are to succeed. Just be sure to find the brand that works for you! If you’re interested in learning more about Fish Window Cleaning, visit

FISH also could be a great choice for you as you investigate the possibilities for becoming a franchisee. For more information on how to join the Fish Window Cleaning team, visit

It’s Crucial to Select the Right Franchise for You
Posted on Wednesday, July 10th 2019

It’s one thing for someone to make the choice to leave their job and become an entrepreneur; it’s another thing entirely to decide on which route you take next. Exiting a humdrum career and choosing to embark on an exciting adventure is a major life decision and should not be taken lightly.

For many Americans, opting to purchase a franchise fits the bill perfectly because it provides them with an established brand name and a proven, existing infrastructure to back them up. This initial traction and long-term reassurance can be instrumental in ensuring that their venture will be successful.

That was how Tiffany Moses approached her decision about leaving her 10-year information-technology career to become an entrepreneur. “Franchise opportunities are a great way to do your first business because the support structure is there,” says Moses, a Fish Window Cleaning franchise owner in Fayetteville, North Carolina.

As she made her transition from a career that also included serving in the U.S. Army for six years and working for a couple of years as a pharmaceutical sales rep, Moses took these three factors heavily into consideration as she determined exactly what franchise opportunity was right for her.

Understanding Yourself

Moses was much more sure that she wanted to do something entrepreneurial than she was about exactly what she wanted to do. So she hired a franchise-opportunity consultant, who helped her understand the kinds of franchisors who might provide the best fit for her. Among the good potential matches that emerged were those with a hair salon franchise and Fish Window Cleaning.

Moses took advantage of FISH’s “Discovery Day” for potential new franchisees and learned that Fish Window Cleaning indeed would be a great fit for her. “I sat and talked with everyone at FISH HQ, and it really helped me,” Moses says. “It gave me a realistic view of what to expect, and how FISH might fit what it was that I was looking for.”

Ensuring Support for You

One of the main reasons Moses selected Fish Window Cleaning as her franchise was that her research told her she could count on tremendous support from the company once she purchased her franchise. And sure enough, during the first year that she has been building her FISH franchise in Cumberland County, North Carolina, the company has come through.

“I felt very supported,” Moses says. “During the first couple of months, almost every day they were calling and checking to make sure I was on track. They’re very accessible, and I was able to get all of my questions answered. The support structure is awesome — that’s one of the big reasons I picked FISH." 

Reaching Your Dreams

When franchisees join the Fish Window Cleaning family, they immediately gain a partner that wants to help them reach their career and financial goals. Whether that is going to involve growing and operating a single FISH franchise territory to its optimum, or maybe expanding the business into multiple territories and eventually taking more of a passive-owner approach. Fish Window Cleaning works with entrepreneurs with all different professional goals.

“I’ve already hired three cleaners and have just hired a salesperson,” Moses says. “And I have gotten some residential business as well. I’m really looking to make it grow this year and figure out a realistic goal. We’ll see how it goes. I’m new at this and still learning.”

FISH also could be a great choice for you as you investigate the possibilities for becoming a franchisee. For more information on how to join the Fish Window Cleaning team, visit

Never Underestimate the Power of a Fresh Start
Posted on Wednesday, July 3rd 2019

The benefits of being happy in your career are numerous and notable. Unfortunately, career satisfaction is not widespread. Three-quarters of Americans describe themselves as disengaged at work. And, four out of five employees say they are not managed in a way that motivates them to do great work, according to a recent Gallup survey.

Never underestimate the power of a fresh start to revitalize you professionally, financially and personally. Now is the time to break away from your hum-drum, 9–5 corporate job. By investing in a reputable franchise, like Fish Window Cleaning, you can get away from incompetent bosses and irritating co-workers that weigh down your daily life. You can take your future into your own hands.

Keep these three things in mind as you re-think, re-energize and re-boot your career:

Don’t Go It Alone

Considering what may be at stake before diving into purchasing a franchise location is important; just remember you don’t have to make every decision by yourself. Research is always a great first step! Don’t be afraid to ask the franchisor questions and talk with other existing franchisees. Many of them will be happy to give you feedback, advice and encouragement.

Create a Plan

As with most life experiences, preparation is crucial. Switching careers, especially veering into entrepreneurship, requires patience as well as ample time and careful planning. Working with a franchise can help reduce the time it takes to open your business, as compared to going it alone. Be sure to carefully weigh the risks, ask for support and build out a feasible plan that is broken down into smaller steps. It is also extremely beneficial to have a long-term vision for your business as well.

Live Your Best Life

After you’ve weighed your options, created a plan and opened your business, it’s time to reap the rewards. With entrepreneurship can come freedom — emotionally, personally and financially. It may take months or even years of hard work, but owning a business can be a lucrative, long-term endeavor if handled properly. As a business owner, you can even control who you work with on a daily basis! That alone can increase job satisfaction. Additionally, you can set your own schedule — this means you’ll be able to leave work early to watch your child’s baseball game or take a long weekend and visit family. Finally, if you put in the work, you can enjoy the financial freedom that comes with successful business ownership. That means less stress and more vacations.

Investing in a franchise is a fantastic way to achieve your career goals while still benefiting from built-in support and expertise that comes with a reputable franchise. FISH could be a possibility as you deep clean your career. For more information on how to join the Fish Window Cleaning team, visit

Take a Vacation! Franchising May Give You the Way
Posted on Thursday, June 27th 2019

In today’s increasingly technological world, digitization of work makes us feel that we need to be “always available” to demands from our jobs. The constant need to check email on your phone after hours, on weekends and even while on vacation puts a tremendous amount of pressure on employees to always be reachable. This mentality is no way to live your life! Instead, it’s time to make a change and invest in franchising — and your happiness!

Americans are Short-Changing Themselves.

The stress to always stay connected to work means that many Americans are actually opting to not take vacations at all! A recent study reported that 47 percent of Americans didn’t take all of their vacation time, and 21 percent left more than 5 vacation days on the table in 2018. The main reasons cited for this lack of time off were: Relaxation will lead to more stress (too many deadlines and a fear of built-up work). The employer disapproves (being pressured to not take vacation or fear that the request for time off won’t be approved). It’s too hard to unplug (48 percent check email while on vacation). It will derail their career (14 percent believe not using vacation days increases chances for advancement).

This mindset of America being a “No-Vacation Nation” is a toxic one. Taking time away from work is vital to living a healthy, well-balanced lifestyle. Freedom to take your dream vacation is just one more reason to invest in a reputable franchise such as Fish Window Cleaning.

Freedom of Small-Business Ownership

Becoming a small-business owner takes a tremendous amount of effort and hard work. However, once an operation has been established, often the owner can enjoy a bit of freedom. This is frequently the case for FISH franchisees. The key to being able to take that dream vacation is establishing a trustworthy staff and putting solid operational procedures in place. Once that has been done, many find they have the time, funds, and means, to take that vacation they’ve always dreamed of.

Vacation Equals Mental Health.

Here’s why all this matters: People can swear up and down that they don’t need a vacation or that they’re energized by their work, but their collective mental and physical health says otherwise. The list of benefits of taking vacation time is long. It improves your physical health by relieving stress that can contribute to heart disease, high blood pressure and many other ailments. Neuroscientists have found that vacation improves mental health, too because it lessens our exposure to the stress hormone cortisol, a major contributing factor to anxiety and depression. Americans who “make time for regular trips” also report greater well-being, according to a Gallup study. Additionally, studies show that family relationships benefit from regular vacations as well. Vacation even helps boost mental power. Upon returning from vacation, experts say, workers are often more focused and productive.

Think you could use a new challenge, an exciting change of pace, and, of course, a vacation? A FISH franchise could give you the control over your work and vacation time that could make a big difference in your life.

For more information on how to join the Fish Window Cleaning team, visit

Franchisee Spotlight: Trent Peneston
Posted on Wednesday, May 29th 2019

A Window Cleaning Career from the Ground Up

It may have been inevitable that Trent Peneston would be owning and operating a Fish Window Cleaning franchise. From his college days on, Peneston has tied his vocational fate to the company. For more than a decade — first as a window cleaner, then as a member of the company’s franchise support team, and now as a franchise owner — Peneston has been burnishing homes and offices as a representative of Fish Window Cleaning.

Twelve years ago, Peneston was a student at Missouri Baptist University in his hometown of St. Louis when he got a side job as a window cleaner for Fish Window Cleaning. He had been managing some local restaurants but “that wasn’t the best for my school schedule,” says Peneston. Thus, his career with FISH was born.

Peneston dove headfirst into the FISH brand and learned everything he possibly could. He continued his part-time work with FISH through college. Upon graduating, Peneston took a job at the Fish Window Cleaning Headquarters in St. Louis as a member of the franchise support team. He worked there for several years before he was promoted to take the company’s robust franchise support services on the road. He traveled across America meeting with existing and potential franchisees in person.

“I learned a lot while traveling the country seeing different franchisees’ operations, learning their practices — some good and some bad,” Peneston recalls. That experience would help him down the road when tried his hand as a FISH Franchisee.

Peneston took note of each franchisees’ best practices and began synthesizing them into a business model for Fish Window Cleaning. He calls it “six simple steps: Every week you have to recruit, hire, and train people on both the front and back ends of the business. Next, in order to grow, you have to continue to sell, clean, and collect the money.” This is the system, Peneston says, that allows FISH franchise owners to flourish in markets across the country.

For example, finding competent and skilled staff members is among the most important things a Fish Window Cleaning franchisee does. “I’ve learned that you need to empower your staff, not enable their shortcomings,” Peneston explains. “There’s a big difference between the two. It’s always a challenge in finding good workers. You can do more business with good people and with people who want to do good work.

“But what I’ve learned is that sometimes you have the good people right in front of you. You just need to learn how to develop them. And that starts at the top of the franchise. If you have good leadership, there’s a vision to create a culture and a structured process for this sort of thing. If you don’t have good leadership, then sometimes it’s just chaos. Fortunately, at FISH, our leadership is top-notch.”

Packing this kind of insight, Peneston purchased an existing franchise location in Kingwood, Texas, from an owner who was beginning their third year of business. “It was very small,” he says. “Positions weren’t developed yet, and we didn’t really have any management or even salespeople in place. The previous owners were doing it all themselves, wearing several hats.”

Peneston says he attacked the basics, building “a new team. We over-hired and over-recruited because we wanted to get some fresh faces and some new energy and new life. From there, we were able to identify potential in some staff members and develop those people and positions.”

As the Fish Window Cleaning franchise owner in Kingwood for the last five years, Peneston has hit his growth goals consistently. Additionally, he and his team have vastly multiplied FISH’s customer base in that market and quadrupled the Fish Window Cleaning staff at that location.

“The key is to be consistent every day of every week,” says the 34-year-old Peneston, who lives in nearby Conroe, Texas.

Fish Window Cleaning in Kingwood consists of three departments: operations, where managers supervise the actual cleaning of windows and also train staff; sales, who are the front line for FISH in the community and also acquire accounts; and an administrative team that answers phones, processes payments and troubleshoots questions that come in from the field.

Peneston and his staff enjoy being able to tell prospective customers that FISH is one of the nation’s largest window cleaning companies. FISH is also proud to maintain staff who are bonded and insured. “It’s great to be able to add that to our pitch to customers,” Peneston says, “but our human-resources practices also help create a good culture and better working environment for everyone.”

With all of that going forward, Fish Window Cleaning in Kingwood has been able to meet Peneston’s goals of growing the business by a significant amount each year. Their team has also added at least 500 accounts every year since he became the franchise owner. That’s the kind of success that is clear to everyone.

For more information on how you can join the Fish Window Cleaning team, visit

3 Reasons to Own a Fish Window Cleaning Franchise
Posted on Friday, May 24th 2019

With peak window cleaning season in bloom across America, and Fish Window Cleaning enjoying unprecedented business achievements, now is the time to consider joining the FISH family. Purchasing a Fish Window Cleaning franchise location is often considered by driven entrepreneurs who want to enjoy success that isn’t just opportunistic or fleeting. FISH offers sustainable, long-term prosperity that can help business owners build a future for themselves and their families.

The company was founded by Mike Merrick, and since 1978 he, with the help of his loyal staff and growing network of franchisees, has built a spectacular enterprise. It’s one that is full of promise for entrepreneurs who are looking for a good place to invest their future.

Here are three solid, long-term reasons to own a FISH franchise:

Proven Business Model

Fish Window Cleaning has a business model that has withstood the test of time and promises to continue doing so. We have grown to more than 275 franchise locations across 44 states with our platform, which is built on local ownership, scalable services, thorough training and extensive support. Even FISH franchisees are required to know how to clean a window properly. By gaining a deep understanding and knowledge of the industry, FISH franchisees are better equipped to grow their business.

Great Reputation

Window cleaning is the kind of service that is notorious for unreliable mom-and-pop operators and flash-in-the-pan independent players. With FISH, franchisees enjoy the aura of a brand with an impeccable reputation — one that becomes evident to home and business owners wherever they look for information about window cleaning. It’s our biggest asset. Built on our traditional values of treating every customer like family, and every home and commercial building with respect, the FISH brand reputation is also a huge advantage for franchisees.

Quality of Service

FISH’s continued dedication to customer satisfaction has played a key role in building a successful business. Fish Window Cleaning is proud of the wide array of quality services offered for both residential and commercial buildings. FISH window cleaners are highly-trained professionals who are bonded and insured. Cleaners arrive promptly and communicate well.

Thanks to Fish Window Cleaning’s proven business model, great brand reputation and quality of service, FISH franchisees can enjoy entrepreneurial success right away — and for many years to come.

For more information on how to join the Fish Window Cleaning team, visit

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